How We Tread Right:
Making Travel Matter

How We Tread Right:
Making Travel Matter

How We Tread Right

How We Tread Right (HWTR) is The Travel Corporation’s (TTC) new five-year sustainability strategy, which sets the mandate on sustainability at Grand European Travel and our sister travel companies.

Our strategy is based on 11 measurable goals developed to address GET’s impact on Planet, People, and Wildlife. These goals, anchored to the United Nations’ Global Goals, address Planet, People and Wildlife.

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Global Goals

Help people

We help support artisans, farmers, families, & invest in micro enterprises.

Preserve Places & Wildlife

We help protect & maintain the diversity of wildlife, cultures and traditions.

Care for the Planet

We help reduce our footprint & protect the environment.

Make Travel Matter Experiences

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GET has committed to implementing Make Travel Matter Experiences (MTM) into our incredible trips and itineraries. As a company of travel lovers, we know what makes an impactful travel experience that benefits the places we explore – but we wanted our community of travelers to be sure. So, we created an online tool to help us measure the positive impact Make Travel Matter Experiences have on the traveler and communities we explore.

Our proprietary assessment tool, developed by our TreadRight team and endorsed by industry experts, is exclusive to GET and our sister brands. When you choose an MTM Experience you can be certain you are directly advancing global efforts to achieve the United Nations Global Goals.

Our Carbon Footprint

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At GET we are conscious of our carbon footprint and have made a commitment to achieve carbon neutrality by 2030 or sooner. To achieve this, we are measuring the emissions associated with our owned offices and properties, as well as those associated with our business air travel, and waste and water use. We have in place a carbon management plan to drawdown our direct emissions before offsetting unavoidable emissions with high-quality, verified carbon offsets. We will drawdown our emissions through clean energy, low-emission transportation, conservation and through the support of emerging low-impact technologies.

GET is in the process of measuring the carbon footprint of our trips with the goal of offsetting these trips in future years. We have partnered with leading offset provider South Pole to offset our business, allowing us to offset what we cannot reduce. You too can purchase carbon offsets to cancel out the emissions produced by your travels. South PoleSouth Pole has 700+ high quality, and verifiable offset projects to choose from around the world.

Make Travel Matter Pledge

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Making travel matter for our planet, people & for wildlife

Powered by our not-for-profit TreadRight Foundation, we are making public our commitment to Make Travel Matter for the better.

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The pledge

I will make my travel matter – for our planet, for people and for wildlife.

Together, we will tread right upon the earth – and we will make our travel matter.

Take the pledge

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TreadRight ensures that future generations will be able to experience the gift of travel.

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